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14 Jan 10 Twitter Tools To Help You Succeed

Using Twitter and building an audience are two things I’ve written about before.  But keeping innovative to maintain that audience is just as important.  Keeping people involved in your page isn’t always enough.  The mass audience tends to forget fairly quickly, so if you don’t change up your tweeting often, you can find yourself being ignored very quickly.  Changing with the times, and updating your account as often as possible are key to staying on top.

One of the best tactics to do that, is the use of sites like tweetlater.com, which allows you to set up tweets at any future date, time, etc that you choose.  Sites like these are a great tool to keep your tweets regular.  So if you know you’re going to be busy later, or if you have a great idea now, you can always save them to use at a different time.  Keeping your tweets coming regularly, and keeping them all stellar, is the best way to keep interest.

Other tools like Twazzup lets you track hashtags, allowing you to see what’s going on in relation to your tweets.  This is extremely useful so that you can see who is re-tweeting your hashtags, and what context they’re being reused.  This can help you formulate strategies by sticking to campaigns that tend to be more successful than others.

Don’t forget to make use of tools that asses the market you’re trying to reach as well.  Services like the Forrester Profile Calculator help you find where and how potential customers are looking for information.  Making use of these can really help you grow your page, because you’ll know just how to target that demographic that’s most important to your page.

Finding them is easy enough, but remember that you have to keep writing interesting and engaging tweets to keep them there.  Holding attention in the long run is much more difficult that gaining attention at first.

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09 Jan 10 Make Twitter Work For You

Twitter is essentially the biggest thing on the internet right now.  The ability for any person to have abstract conversations and musings with one another has really caught fire.  But have you thought about the ways that Twitter could help you professionally?  Twitter is actually a really good way to do market research, and even promote yourself or your company.  Because Twitter is so widely used you can reach, and also receive feedback from a global community, if you know what to do.

So obviously the first step is to create a professional Twitter page.  Whether for your business, or personal business ventures, make sure that you update often.  The quickest way to be forgotten is to tweet only once every few days.  You have to keep your Twitter page active, usually with multiple tweets per day, so that there is always more content for an interested party to keep tabs on.

Use Twitter search to narrow down people, or other businesses that might be interested in finding your Twitter page.  Try and contact them, either through mention on your Twitter account or via personal message to let them know about you.  This way you can gain more and more followers.  Your efforts won’t be very successful if you don’t have very many followers accessing your tweets.

Remember to take care of your followers as you gain them as well.  Respond to them, mention them, etc.  Make them involved, as they will become interested, and also mention you in their tweets, and that’s free advertising.  Keeping your followers interested is key to building the Twitter page, and increasing your effectiveness.

Finally use Twitter’s search function to see how many mentions you are getting on other pages throughout the site.  This is a good way to keep up on how successful your efforts have been.  Also you’ll be able to keep track of what you should change to accommodate the greater interest.  Twitter feedback is valuable, so take full advantage of the ability to see accurate feedback so quickly.

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03 Jan 10 How to Use Twitter to Get Clients

Twitter is an amazing tool. It can be put to any number of uses. People use it to make friends, to know about the topics they care, to get job alerts, to stay on top of any topic, to get recommendation, to read funny jokes, and to get influenced by memorable quotations, etc. This 140-character wonder can even be used to get clients for your business, regardless of your size, be it for your one-person startup, or for a 1000-people big company.

In this article, we will see what you need to do to get clients from twitter.

Step 1: Use real name

Will you like to do business with sexykitten, or hotrode? I am sure you won’t, regardless of how smart hotrode or sexykitten is. This is the power of name. A good name creates a positive image, whereas, a bad name ruins the party. Use your real name or business name for the twitter profile. If your name or business name is already taken then use something close to that, but spare yourself the horror of bad names.

Step 2: Use real picture

Like a real name, a real picture helps create a positive image in the mind of onlookers. Do not go for cool looking cartoons, or any other thing. Let your prospect know that you are a real person behind the twitter profile by giving a real picture.

Step 3: Brand your background

If you do not know this then let me break the good news that you can brand your twitter profile the way you want. I will suggest you customize the background of your twitter profile with your corporate brand identity.

Step 4: Use compelling bio

Your one-line twitter bio says a lot about you. People get influenced reading that, so it better be good. Make your twitter bio forceful and SEO-friendly.

Step 5: Add URL

Many people leave URL field empty. Do not commit this mistake. Use a proper working URL in your profile. This will work as a door to your website.

Step 6: Create a list

Create a list of the tweets from your industry and make it publicly available. This will give your prospect an idea about how closely you follow the changes in your industry. He may regard you as a leader of the pack, which will mean more business for you.

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