23 Jan 10 How to Come Up With a Killer Business Idea

There was a time when capital used to be the king, and one who had the maximum money would have won the business battle hands down. But, the scene has changed. Now everyone has money, well not everyone, but many people have enough capital to start a business and make it survive for months or even years.

Then why they are not plunging in?

Because we are not living in the era where capital matters. What matters today to make a business successful is idea. A business requires a killer idea to become successful. In the paragraphs below, I will tell you how to find a killer business idea.

Find killer business idea in 3 easy steps

Step 1: Based on the ability you have, look for the industry that you can work. Alternatively, you can also look for a sector in which you will be more comfortable working. Find an industry in which you would love to work.
Step 2: Divide the industry in various sector and list major players in each sector. Also analyze, perceive, and observe the need gap. Ask consumers and retailers about what benefit they are seeking from their existing consumption which are not yet fulfilled. I am asking you to find a need gap.
Step 3: Find the alternative routes to fill the need gap. See how you can fulfill industry’s demand efficiently. You need to find a way to keep the price of the solution you are offering within industry’s expected price range.

Once you are through with this, make a business plan and execute it. The business plan should cover every aspect of a business. You need to ascertain the challenges as well as opportunity. Do a SWOT as well as PESTLE analysis. Do not forget to make a list of things you need to run the business.

Tags: Benefit, Business Idea, Business Plan, Challenges, Consumers, Consumption, Find Business, Gap, Killer Idea, Love, Maximum Money, Opportunity, Paragraphs, Pestle Analysis, Start A Business, Start Business, Step 1, Step 2, Swot

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07 Jan 10 Structure of a Cover Letter

In the last post, we talked about the importance of a cover letter, and how much it can assist in getting an interview call. In this short article, I will talk about anatomy of a cover letter; about how one should go about crafting a cover letter.

Anatomy of a cover letter

Step 1: length of a cover letter

A cover letter should not be more than one page long, and when I say “page” I mean “A4 size page”. Subdivide your cover letter into 3 paragraphs, and try to keep the cover letter within 350-400 words. The goal of your cover letter is to generate interest in the reader not to chock him to death with your uncontrolled biographical rattling.

Step 2: Name and address

Put name and address of recipient at the top on the left-hand side of the cover letter, and fold the cover letter putting names and address at the top.

Step 3: Use proper salutation

Do not begin your cover letter with “To Whom It May Concern” as it will not concern anyone. Find the name of the person you are sending your résumé, and use his second name (family name) as salutation as in Dear Mr. Jones, or Dear Ms. Lloyd. If you fail to get name of the person who will read your cover letter than you can simply write Dear Sir/Madam.

Step 4: 1st paragraph

Being this paragraph with writing why you want to work with the company followed by giving a brief introduction about yourself and talk about the academic qualification you have in brief (of course, I am assuming here that you fresher looking for your first job). Do not tell the reader everything you know. Say only as much as required to garner interest.

Step 5: 2nd paragraph

The second paragraph of your cover letter should consist of the things you learned while pursuing your highest degree, the degree on the basis of which you are applying for the job. Mention 5 to 7 key concepts that are relevant to the industry. Talk about cutting edge things that you learned.

Step 6: 3rd paragraph

Write how you can add value to the organization if you are hired. Just use 2-3 sentences to explain this.

Conclusion

You should sound confident while writing a cover letter, but avoid sound overconfident. You should sound sincere in seeking employment but never sound begging. It’s not good for health and morale. Be professional and sound like one. No one cares how you got that stain on your shoes. They just do not like stains.

Tags: Academic Qualification, Anatomy, Cover Letter, Cutting Edge, Dear Mr, Find Person, First Job, Key Concepts, Left Hand Side, Lloyd, Madam, Name And Address, Names, Paragraph, Paragraphs, Proper Salutation, Recipient, Step 1, Step 2, Step 6

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21 Dec 09 Why Watching Movie is Important For a Writer

Where I come from, a kid is not allowed to watch much of the television, at least not in my time. Kids have to sneak in their home’s living room when no one is around. This was done to save the young from damaging effect of television soaps. I do not think stopping a kid from watching television or movie is completely wise as it may stifle the imagination.

As a writer (freelance, web or otherwise), are you doing it to yourself?

Are you stopping yourself from consuming those lovely shows and soaps that you always liked?
If you are doing this then it is a big mistake, a huge one. You need to stop at once and start indulging in movies, soaps, and plays.

Why?

A movie is a fertile ground for a writer to learn trick of the trade. It teaches you many things including:

Character sketching
Emotional responses
Dialogue writing
Scene creation
Story telling

And along with these story mechanics, a good movie also tells you:

How to engage an audience?
How to make them wanting for more?
What words to use to strike chord with the audience?
What style of narrative to use for the problem at hand?

A movie also tells you about your market and about what words to use, what kind of sentences to construct, and how long or short sentences and paragraphs should be. One also learns the art of creating favorable ambience to get the emotional response sought by the article.

It is very important for you as a student of writing to watch movie and learn from it. Be a keen observer, and do not just consume a movie, observe it. In order to learn something from the movie, you have to dissect the various scene and emotional responses that led to the dramatic ending the movie had. You can then use it to create the experience you want in your audience.

Tags: Ambience, Audience, Big Mistake, Creation Story, Dialogue, Emotional Response, Emotional Responses, Fertile Ground, Imagination, Keen Observer, Kind Of Sentences, Living Room, Many Things, Mechanics, Narrative, Paragraphs, Scene Creation, Soaps, Time Kids, Watching Television

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23 Jan 10 How to Come Up With a Killer Business Idea

Find killer business idea in 3 easy steps

07 Jan 10 Structure of a Cover Letter

Step 1: length of a cover letter

Step 2: Name and address

Step 3: Use proper salutation

Step 4: 1st paragraph

Step 5: 2nd paragraph

Step 6: 3rd paragraph

Conclusion

21 Dec 09 Why Watching Movie is Important For a Writer

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