13 Mar 10 How a Small Business Can Fight a Big Business?
In the era of corporatization of everything, the mom and pop stores has reached to the brink of extinction. It is no longer seems to be viable to start a small business because in the public imagination, a small business cannot stand against the Goliaths of the business world.
Or is it so?
I don’t care what you are told, but as far as I am concerned, this is not going to happen. It is always the small business that has an upper hand while dealing with customers or fulfilling their need, or even when fighting with big giants.
Why?
Because…
- It is the David who always wins the battle.
- It is the David who clicks with the masses.
- It is the David who knows to connect.
- It is the David who does not underestimate the competitor, and prepare the strategy accordingly.
- It is the David who does not become myopic.
- It is the David who tries harder.
- It is the David whose life is at stake.
Goliaths (big corporations) are managed by managers, they are not owned by them. And the distance f ownership from those who runs it plays a big role in deciding how much power one exerts.
The small business owners understand that if he loses his livelihood will go for a toss, so he fights. Contrary to this, a manager thinks: how does it matter if his corporation wins or loses now or in the long term. Neither losing nor winning is going to affect the paycheck he is drawing every month. The manager feels satisfied as long as the target set for him by his superior is met.
It is about the target, not about the customers or their satisfaction.
This is not so with small business owners. Go to a neighborhood shop, and he will cordially greet you and will ask for your well-being. You will not receive the same warmth from big giants. Indeed, they will greet you, but you also know how superficial and greed-dipped it is.
Small business do have a chance to stand against big business, but for them they have to stop pretending that they are big, and start behaving what they are. They will have to connect with the audience, and give personal touch to all the interaction with every customer.
Follow this and you will defeat the goliath (giant company) sooner than you ever expected.
Tags: Brink, Business World, Competitor, Corporations, Corporatization, Extinction, Giants, Goliaths, Greed, Livelihood, Neighborhood Shop, Paycheck, Pop Stores, Public Imagination, Satisfaction, Small Business Owners, Stake, Start A Small Business, Target, Warmth
12 Mar 10 Which Industry has the Most Disgruntled Customers?
Don’t know the answer? Read this article to find out.
Better Business Bureau (BBB) has recently revealed that in 2009, the industry that drew most consumer complaints was cell phone industry. In the year in question, BBB received 1 million consumer complains, which is a 9.7% increase over the complaint volume of 2008.
BBB is a symbol of trust for business on the Internet, and many consumers use this service to research business in 2009. In total, users used the service of BBB 65 million times in 2009 to ensure that the business they are dealing with is trustworthy.
Leading the number of complaints against, the cell phone industry received 37, 477 complaints in 2009, which is an increase of 2.1% over the volume of complaints received in 2008 against this industry. At number two was cable and satellite TV industry with 32,616 complaints and number 3 slot was taken by banks with 29,920 complaints.
In terms of percentage change in number of complaints banking industry rule the roost with 42.3% more complaints over the last year.
There are industries like collection agencies, auto dealers- new cars, and furniture-retail that saw decline in the number of complaints. See the picture for more detail.
Tags: 1 Million, Auto Cars, Auto Dealers, Banking Industry, Banks, Bbb, Better Business Bureau, Business Internet, Cell Phone Industry, Collection Agencies, Consumer Complaints, Consumers, Decline, Furniture Retail, Million Times, New Cars, Number 3, Percentage Change, Research Business, Rule The Roost, Satellite Tv Industry
05 Mar 10 A Job-Search Guide to Help People Over 45 – XVIII
As said in the last post, this is the last post in the series, and with this I will conclude my discussion on job-search tips for over-45 job seekers. In this part, I will talk about what to you need to promote during your interview.
Attract attention, and focus on the bright side
There may be quite a few things in the résumé that were not so much impressive, so try to bury it deeper during your interview by focusing your interviewer’s attention on your strength. Do not just dodge the questions asked about your weak points. Tackle the question wisely and enroute take a turn and move towards your strength. Do it covertly.
Promote your work ethics
Tell your interviewer that because of your age, you do not feel like hopping from one job to another, and will settle if you get a satisfactory job like the one you are giving interview for. Well say this but not in so many words. It should look as if it is coming naturally from you. Do not fake it. Loyalty is a big asset and that too a rare one.
Tell your interviewer your monetary worth
You have accumulated a lot of knowledge and expertise (perhaps interdepartmental ones as well) in your long career before being unemployed. Tell the worth of those skills in dollar terms. The interviewer needs to know your real worth.
With this our discussion on this topic comes to an end. And as a parting though, I must say that this phase (unemployment) is temporary, and there is always a job for a person who deserves it, and works to get it.
You may want to bookmark this post, as I have provided links to all the posts that I have written in this series below this paragraph. I would like to know what you think about this series, so use the comment box and start sending your input.
Index
- A Job-Search Guide to Help People Over 45 – I
- A Job-Search Guide to Help People Over 45 – II
- A Job-Search Guide to Help People Over 45 – III
- A Job-Search Guide to Help People Over 45 – IV
- A Job-Search Guide to Help People Over 45 – V
- A Job-Search Guide to Help People Over 45 – VI
- A Job-Search Guide to Help People Over 45 – VII
- A Job-Search Guide to Help People Over 45 – VIII
- A Job-Search Guide to Help People Over 45 – IX
- A Job-Search Guide to Help People Over 45 – X
- A Job-Search Guide to Help People Over 45 – XI
- A Job-Search Guide to Help People Over 45 – XII
- A Job-Search Guide to Help People Over 45 – XIII
- A Job-Search Guide to Help People Over 45 – XIV
- A Job-Search Guide to Help People Over 45 – XV
- A Job-Search Guide to Help People Over 45 – XVI
- A Job-Search Guide to Help People Over 45 – XVII
- A Job-Search Guide to Help People Over 45 – XVIII
Tags: Bookmark, Dodge, Dollar Terms, Interviewer, Job Guide, Job Help, Job Search, Job Seekers, Job Tips, Knowledge, Loyalty, Monetary Worth, Move Towards, Paragraph, Peo, Satisfactory Job, Search Job, Search People, Search Tips, Unemployment, Work Ethics
Gossimer Press Releases
- Gossimer Puts Indian Domain Extensions Up for Sale February 21, 2010Gossimer, the fastest growing domain name registration and web hosting company has announced a sale on Indian domain extensions. During the promotion period, domains ending with .in will be offered at discounted price. [PR.com] […]
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- Gossimer Has Opened Its Treasure Chest for Webhost Resellers January 16, 2010Gossimer, the fast growing domain name registration and web hosting company has yet again opened its door of their reseller program. This program offers a comprehensive web hosting product portfolio for resellers and resellers of Gossimer’s resellers. [PR.com] […]
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- Gossimer Announces Special Domain Name Registration Deals December 25, 2009Gossimer, the fastest growing domain name registration and web hosting company has announced a special deal on 12 top domain extensions and that includes some CTLDs as well. This promotion is available on the registration of new domain names, and you can register as many domains as you want. [PR.com] […]
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- Gossimer Offers One Year Free Extension on Domain Transfer October 3, 2009Gossimer, the fastest growing domain name registration company, is offering one year free extension with every domain name transferred to its system. This service when coupled with other services puts Gossimer in the position of price leadership. The company offers the most economic rate for domain name registration and webhosting services. [PR.com] […]
- New Deals Make Gossimer Bigger, Better and Smarter October 2, 2009October is going to be hot with offers, extended support, and enhanced serviceability, as Gossimer has acquired HiTek Networks, and launched new and improved Support desk. The web hosting world is abuzz by the two important developments in Gossimer. [PR.com] […]
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Gossimer Promotions and Announcements
- TechSupport Notifications February 28, 2010Technical support information and notifications […]
- PHP4 Discontinuation - 18th September September 7, 2009As announced earlier, PHP4 will not be supported on our Linux Hosting Servers from the 18th of September, 2009. Please pass on this information to your Customers and Resellers to ensure that they can update their websites to work with PHP5. […]
- .CN Launch - Coming Soon August 16, 2009We are glad to announce the launch of .CN - the most popular and fastest growing ccTLD worldwide. The .CN domain extension has seen an exemplary growth since its launch throughout the world. Earlier this year, .CN crossed over 13 million registrations to become the second most registered domain extension after .COM. Moreover, with China now representing the […]
- Live Chat Product Discontinuation - Moved to 18th August August 16, 2009Based on feedback that we received from several Resellers, we have decided to postpone the Live Chat discontinuation to the August of 18th, 2009 at 12:30 UTC. From the 18th of August, it will not be possible to purchase new Live Chat packages but exisiting packages will continue to function normally. […]